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Would You Throw This Dress in the Wash?

Fashionologie - 11 Oct 2013 00:01
Would You Throw This Dress in the Wash? Soon you may be able to if designer Giles Deacon and Procter & Gamble Co. - the makers of Tide, Downy, Gain, and Bounce - have their way. According to WWD, the two are teaming up to develop fabrics that won't only look good coming down the catwalk but will also look fabulous after the rinse cycle. "I'm interested in designs that work on the catwalk but also beyond the catwalk," Deacon said. "They must be able to last and maintain their best." The designer, who creates very dry-clean-only garment...
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